What does Fox do?
It’s our job to articulate the forward-thinking vision to Fellowes’ customers, including channel partners, business customers, industry influencers, and end-users (that’s you and me, perching behind our laptops). Working closely with Fellowes’ European brand, channel, and digital marketing teams, we develop campaign strategy and concepts; ‘the big idea’ if you like. Then we create all the assets and provide the expertise to ‘make it happen’, typically on a pan-European basis. Depending on the objective (channel activation, category support, awareness, positioning, etc.) we create campaign landing pages, digital display, imagery and video content, PR and editorial, sales support material, and exhibition collateral.