b2b marketing

Fox Agency appointed to launch global fintech platform

Fox Agency appointed to launch global fintech platform

Posted by: Rosie Cordingley on 30 November 2017

Fox Agency has been appointed by TruNarrative. As reported by PR Week, TruNarrative has offices in Leeds, New Jersey and Asia, and is already set to become a truly global provider of fraud, identity and compliance solutions.
According to ResponseSource, following the launch of the brand “Fox will be handling PR, content, digital marketing and event support, creating and generating ongoing integrated communications.”

Fox Agency will use their specialist B2B marketing experience “to establish the TruNarrative brand across global markets in key sectors including finance, lending, online gambling and insurance”, wrote The Drum.

Ben Fox, Director at Fox Agency says,

“TruNarrative is an exciting client to work with due to the breadth of involvement in creating and launching a brand in such a fast-growing global market. Our work spans name and brand creation to creating the online presence and ongoing integrated communications and support. TruNarrative will be the brand to watch in the global fintech and regtech space!”

Ryan Morrison, Global Sales & Marketing Director at TruNarrative, commented,

“As Fox Agency is a respected, dynamic and effective B2B agency, it’s a perfect match for our plans at TruNarrative. The senior team here already has over 100 years industry experience, but this is an exciting new venture for us, and we needed a full-service, integrated agency who really understood both our objectives and our markets”.

When it comes to Integrated Campaigns, think Fox Agency.

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