Fox Musings
Forget VR, the future of Marketing is AR. Maybe.
A looking into the burgeoning technology that is Augmented Reality. While the world fusses over Virtual Reality, is the future of marketing AR instead?
News
Marketing, Research
Cartoon Network uses ‘Powerpuff Yourself’ to discover nostalgia
The Cartoon Network have excited us all, having released a simple app that allows you to create your Powerpuff style avatar, powering nostalgia.
Social Media
For marketers using IFTTT, beware of possible changes
IFTTT is changing its business model. The volume of data they will have access will be more than enough to sell to data-hungry third parties.
Fox Musings
Not doing live social media? You are missing out…
We look at how event coverage, live, via social media, is a great way to activate your marketing expenditure on large events and shows.
Fox Musings, Recruitment
Fox Agency expansion brings in three new appointments
Integrated B2B marketing agency Fox Agency continued expansion has resulted in the appointment of three new account management staff.
Marketing, Social Media
Content Atomisation: what it is and why it matters
Content atomisation is the process of sharing an idea, campaign or concept across the various marketing channels that are available to us today.
B2B Marketing, Marketing, Social Media
Content isn’t king, context marketing is
We recently declared that context marketing is king; content is dead. Okay... we admit, content isn't dead. But context is far more important.
Fox Musings
Technology is about to change the car as you know it…
The car hasn't moved on much in our lifetime, but that's about to change. We visit the 2016 Geneva Car Show to see the future of the auto industry.
Social Media
Instagram introduces news feed algorithm
Popular image sharing network, Instagram has jumped on the news feed bandwagon by introducing an algorithm to serve the most relevant content to its users.
Fox Musings
Google’s car crash announcement is shrewd crisis management
The self-driving autonomous car by Google had a little scrape with a bus recently. But was the announcement clever PR for the technology company?
Fox Musings
Is Apple set to lead the changing face of media?
Wired's UK editor is poached by Apple, but why? We theorise the ever-changing media landscape in this blog post. What could the future hold?
Recruitment, Social Media
PRWeek 30 under 30, David Clare, joins Fox
Fox's new Digital Marketing Director, David Clare, has joined after being listed in PRWeek's 30 under 30 - the annual list for ranking PR professionals.