The biggest news, expert opinions and latest B2B tech trends; we stay ahead of the game when it comes to global B2B tech insights.
150 students. One vital brief. Endless creativity. Our Creative Director Mark Blaylock shares his reflections from mentoring at Two+Two UK 2026, where students tackled a powerful challenge from Beyond Equality - proving that the next generation of creatives is full of empathy, ambition and seriously impressive ideas.
Fox Agency has been appointed as FläktGroup’s global lead agency for the data center market - supporting its expansion and positioning advanced cooling solutions at the heart of next-gen digital infrastructure.
Inspired early on by the power of great advertising, Keith Messer has built a career spanning corporate marketing, B2B sales and global leadership - always driven by a love of collaboration and growth. Now at Fox Agency, he's come on board as our Head of Growth in the US to accelerate our momentum across North America.
Say hello to Hollie Denby, our Head of Marketing - a seasoned agency-side expert with experience in SEO, paid search, copywriting, events, lead gen and beyond. Having led a sales and marketing team in the luxury brand space before joining Fox Agency, Hollie brings over 15 years of experience to the role.
Organic social media has been declared “dead” many times over the past few years. But the problem isn’t the platforms – it’s the content brands are putting on them. Josh Boot, our Head of Organic Performance, explains why organic social media isn’t failing and how B2B brands can regain attention by prioritising authenticity, usefulness, and genuine human connection.
Over the past year, we’ve been strengthening our approach to help ambitious B2B brands compete and scale in fast-moving technology sectors. Central to that progress has been the introduction of our vertical model, enabling our teams to combine sector knowledge, creative thinking and performance marketing to solve complex client challenges.
After attending PRMoment’s GEO Masterclass, Kate O’Donnell, Associate PR Director, explores the growing role PR plays in AI search visibility. As LLMs increasingly influence B2B buying decisions, she highlights why improving GEO requires close collaboration between PR, SEO and digital teams to build stronger authority signals.
Over the past year, we’ve significantly strengthened how we help global B2B tech brands succeed in the US — investing in deeper expertise, broader capabilities, and programs that deliver measurable business impact. We're also not slowing down in 2026, with plans to further accelerate our growth in the North American market.
Our Associate PR Director, Kate O'Donnell, explores the renewed investment in PR at a time when most marketing budgets remain flat - and why this optimism will only last if comms leaders can clearly link reputation, discoverability and storytelling to measurable business growth.