Taking finance even further
Winning attention and accelerating growth in global finance.
Big picture: numbers to narratives
Finance has never been under more pressure. Leaders are asked to deliver more insight, more accuracy and more impact, yet too often are held back by fragmented systems and outdated tools. OneStream exists to change that. With a unified platform trusted by nearly 1,500 of the world’s largest organisations, it helps finance teams stop wrangling data and start steering the business.
The challenge: making OneStream unmissable
OneStream has something rare in the enterprise finance world. A platform that unifies finance and operational data, delivers AI-driven insight and wins inspired fierce customer loyalty. But while the product is powerful, the brand was quiet and didn’t match the business it represented.
Awareness across global markets was too low. Finance leaders weren’t seeing OneStream in the placers where influence is built – the FT and global industry media, DOOH at international airports and global transport hubs, or industry event screens, social, and digital takeovers. Competitors were shouting louder, and OneStream risked being overlooked in conversations where it should have led. While people knew the solution existed, too few understood its scale, performance, or modern approach.
Our solution: finance in the spotlight
Our mission was simple in theory, ambitious in practice: Take Finance Further. Straight from the OneStream manifesto, this wasn’t just a punchy line, it was a rallying cry. Finance leaders are hard to reach, time-poor and highly selective, so OneStream needed to show up boldly and consistently where authority is earned. Built around a compelling call to action, the creative speaks directly to CFOs frustrated by fragmented data and outdated systems, promising clarity, control and progress.
The solution is a media-first activation designed for precision and impact. OneStream appears in the trusted environments finance leaders rely on – premium business media, audio, high-visibility out-of-home and key industry events. With a confident, consistent voice across every touchpoint, the campaign blends credibility, scale and presence to ensure OneStream can’t be ignored.
Outcomes: more than a manifesto
OneStream is everywhere finance leaders turn. On the pages of the world’s most trusted business media such as the Wall Street Journal. On screens at airports and in the heart of the financial districts. On the airwaves during commutes. And at the events shaping the future of the industry. The numbers tell the story of impact:
- Over 3.3 million impressions delivered through geo-targeted DOOH in EMEA and APAC.
- 28% increase in leads and 34% uplift in MQLs
- Website users up 36%, with 38% new users discovering the brand for the first time.
- Engaged sessions rose 23%, proving audiences weren’t just arriving, they were staying.
- Returning users increased by 20%, showing the brand was building lasting relevance.
- Organic branded searches climbed 30%, and click-through rates hit 2.5x the benchmark.
But the real result went beyond the award-winning metrics. For the first time, OneStream was visible, trusted and aspirational at a global scale. They stopped being the brand CFOs had yet to hear of and became the brand they couldn’t ignore.
3.3
m
impressions
30
%
rise in brand searches
36
%
increase in website users
28
%
increase in leads
“The Fox Agency team has been instrumental in bringing our brand to life on a global scale. Their creativity, strategic insight and dedication have elevated OneStream’s visibility, helping us to take our brand further than we thought possible – making us impossible to ignore across the markets that matter. Going beyond an agency, they became part of our team, driving impact at every step.”
