A good 3D designer credits their tools
Behind every designer sits a portfolio of systems that support the process. For 3D, these include texturing tools, lighting systems and render engines. The key here is choice – with a comprehensive asset library, you can significantly speed up production time.
There are new tools hitting the, erm… shelves, daily, but right now Greyscalegorilla is my absolute must-have for any 3D designer working within Cinema 4D. It has award-winning plugins and high-resolution materials, as well as making your overall workflow much easier. Not to mention a fantastic community. I don’t really have to say much on this front, but there are endless forums and tutorials that help with pretty much any of your needs/questions – what more could you want?
Greyscalegorilla adds that extra bit of WOW factor to your renders, which leads to my next plugin, Redshift. I have always been in two minds when it comes to render plugins, but this is a clear winner for me. Again, it really speeds up your workflow, yet can still create photorealistic renders in no time.
Ultimately, there’s nothing worse than counter-intuitive software. I want to spend my time designing, not troubleshooting. So, when I choose software, I’m looking for one that comes with plenty of learning resources and, most of all, a user-friendly interface.
3D design is at the cutting edge and should be in the toolbelt of any discerning marketing team looking to make their product stand out from the crowd. As the field grows, it’s important to have a strong creative team at your side to build a campaign with impact.